SIGMA Resource Library
Explore the SIGMA library of Case Studies, Fact Sheets, eBooks, and Infographics.
View: Infographics | eBooks | Fact Sheets | Case Studies
INFOGRAPHIC
Metrics + Economic Indicators
Our Data Insights Group has compiled some key metrics and economic indicators for a variety of industries to give you a quick glance at the current environment.
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INFOGRAPHIC 2nd Ed.
Metrics + Economic Indicators
All industries are currently experiencing a change in their business due to COVID-19 in the U.S. and abroad.
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INFOGRAPHIC 3rd Ed.
Metrics + Economic Indicators
In times of uncertainty, data and insights are key to staying informed and up to date on important industry metrics and economic indicators.
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INFOGRAPHIC 4th Ed.
Metrics + Economic Indicators
As states and regions throughout the U.S. begin to reopen, we expect to see a gradual increase in some of the areas we have discussed in past infographics.
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INFOGRAPHIC
SIGMA Starter Infographic
Through the SIGMA Starter, our team will continue to highlight and bring you information on current trends and key insights for your business.
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INFOGRAPHIC
Multi-Touch Attribution
Attribution and multi-touch attribution have become a top priority for many marketers today but it can be a complicated process. We are here to help guide you through the process.
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INFOGRAPHIC
SIGMA Starter Infographic
As we move into a stage of recovery, with all 50 states beginning to reopen in some capacity, we are seeing a mix of predictions from financial analysts about the recovery path for the U.S.
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INFOGRAPHIC
SIGMA Starter Infographic
A recent surge in new cases of COVID-19 in states across the country has caused some governors to pause or reverse plans for reopening.
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INFOGRAPHIC
SIGMA Starter Infographic
As we continue to track the current economic and social environment in the U.S., it is important to determine what we can learn from other large economies.
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INFOGRAPHIC
SIGMA Starter Infographic
Currently, there are still regions throughout the U.S. experiencing an increase in the number of reported cases of COVID-19 but according to the CDC, overall new cases reported each day is currently on the downturn.
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SIGMA INSIGHT
Data Privacy in the Age of GDPR
The journey to data privacy is long and complicated. This Insight provides a framework through which to think about, and execute on, that journey.
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Fact Sheet
Banking
Learn how SIGMA has the capacity to transform Banking and Financial Institutions.
Fact Sheet
Insurance
SIGMA has a history of offering top of the line Data Services to major Insurance companies.
Fact Sheet
Starting Your Data Journey
The prospect of beginning to investigate and leverage your company’s data can be overwhelming. Learn about SIGMA’s approach to starting your data journey.
Case Study
Affinity Marketing – Analytics
SIGMA partnered with a major insurance carrier and worked closely with their Affinity Marketing Program to give insight and provide analytical support in all their numerous efforts.
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Case Study
Agriculture – Data Management
SIGMA helped a major crop protection company consolidate and utilize its data to effectively target and communicate with their retailers and growers and increase brand awareness.
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Case Study
B2B – Acquisition
SIGMA worked with a graphic design company to target the right message to the right audience and contributed to a big increase in sales leads.
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Case Study
Financial – Predictive Analytics
SIGMA employed its predictive model expertise to help a bank’s telemarketing effort increase annual revenue by $1.8 million.
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Case Study
Healthcare – Predictive Analytics
SIGMA helped a growing Regional HMO through predictive models to increase acquisition and retention.
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Case Study
Membership – Acquisition
SIGMA provided deep analytics to an automotive membership company to increase acquisition and retain customers.
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Case Study
Financial – Distributed Marketing
SIGMA designed a desktop application to manage large quantities of direct mail for a small financial firm.
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Case Study
Higher Ed – Multichannel Solutions
SIGMA utilized multichannel marketing tactics to help raise the ranking of a prestigious graduate business school.
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Case Study
B2B – Sales Enablement
SIGMA created a sales ‘playbook’ to boost the sales productivity at a major company.
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Case Study
Tech – Retention
SIGMA achieved higher retention rates for a telecommunications client by implementing an outbound retention program.
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Case Study
Consumer Services – Evangelism
SIGMA created a research program for an automotive company to determine the audience most likely to promote by word-of-mouth.
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Client Success Case Study
Highly Targeted Prospects for New Product Marketing
The SIGMA team helped our agricultural sciences client to identify a highly targeted prospect list for new product marketing based on real client data. The result was an estimated 40% return on investment.
Client Success Case Study
Data Assessment for Strategic Insights
The SIGMA team conducted an initial data assessment to provide our agricultural crop protection client with a comprehensive view of their internal data sources to help inform strategic business decisions for the upcoming crop year. The result was recommendations for future data collection and insights on customer attrition. Read full case study to learn more.
Client Success Case Study
Data Assessment and Initial Strategy Implementation
SIGMA partnered with Belchim Crop Protection USA, LLC to assist Belchim stakeholders in exploring the opportunity to move forward with a more datacentric approach to support an enhanced understanding of their customers, the market, and their opportunities for growth. The result was a clear understanding of next steps which included the implementation of a data mart and visual dashboards to provide insights. Read full case study to learn more.
